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Streetwear: What is it, and what are some interesting brands to follow?

Kono Vidovic January 13, 2023 91 4 5

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Streetwear is a style of clothing that has been around since the mid-1970s, and it continues to be popular today. It’s a blend of fashion and music that reflects the values and attitudes of its wearers. Streetwear can range from casual denim jackets to statement pieces like graphic t-shirts and hoodies. The styles are often inspired by the music the wearer loves, making it an ideal choice for those who want to express themselves through their wardrobe. Let’s explore why streetwear is so popular among music lovers. 

The history of streetwear.

The history of streetwear dates back to the 1970s, when it was popularized by a small group of young people who were inspired by music and skateboarding culture. The term “streetwear” was coined in the late 80s and early 90s, when fashion designers began to draw inspiration from urban youth culture. This gave rise to brands like Stüssy and Supreme, who popularized the look.

Today, streetwear has become a mainstream fashion trend that reflects the latest in music and culture. It’s an ever-evolving style of clothing that can range from bright colors to bold prints, and it often serves as a way for fans to show their support for their favorite bands and artists.

The Appeal of Streetwear.

Streetwear is associated with both fashion and music. (read our guide on rave outfits)This makes it appealing for those who want to express their love for both in one go. Streetwear looks great when paired with different items like sneakers and caps. Which allow music lovers to show off their style without having to spend too much money on expensive garments. Plus, there’s no shortage of options when it comes to streetwear; from vintage t-shirts to new designs, the choices are practically endless. Also many artists the we interview and write about here on our blog, use streetwear to brand themselves. Look at these examples.

The Versatility of Streetwear.

Another reason why many people opt for streetwear is because they can easily mix and match pieces, allowing them to create unique outfits every time they get dressed up. Streetwear also offers comfort as well as style, perfect for those who are always on the go or those who just want something comfortable yet stylish at home. Finally, streetwear pieces are often affordable, meaning anyone can add some cool pieces into their wardrobe without breaking the bank! 

Streetwear Brands.

Streetwear has become an iconic style of clothing, with a multitude of brands offering up their own take on the trend. From classic American labels like Supreme to more modern Dutch brands like Future-Icon, there’s something for everyone in the streetwear scene.


Future-Icon is a Dutch brand that offers organic sustainable contemporary and edgy streetwear pieces. Their designs are inspired by music, art and the focus on a “growth” mindset of achieving success in life, making them perfect for those looking to express themselves through fashion. They offer everything from graphic t-shirts and hoodies to jackets and accessories – all at an affordable price! Whether you’re looking for something casual or statement pieces, Future-Icon has it all. So if you want to stay ahead of the curve when it comes to streetwear trends, be sure to check out this amazing Dutch brand!

The Hundreds.

Another iconic streetwear brand that is beloved by many is Los Angeles-based The Hundreds. Founded in 2003, The Hundreds quickly gained a reputation for creating quality streetwear pieces inspired by the culture and lifestyle of Los Angeles. Their collections offer both classic styles and modern designs, making them perfect for anyone who wants to stay on trend without looking like everyone else. From bold graphic t-shirts to stylish hoodies and jackets, The Hundreds has something for everyone. So if you’re looking for streetwear that stands out while still being affordable, The Hundreds is the brand to check out!


Supreme is a legendary streetwear brand that has been around since the late 80s. Founded in New York City, Supreme quickly gained a reputation for its unique designs and bold graphics. From t-shirts to hoodies and jackets, Supreme offers something for everyone who wants to stay on trend without looking like everyone else. The brand is also known for collaborating with other iconic brands such as Nike and Louis Vuitton, creating exclusive limited edition pieces that are highly sought after by fashion enthusiasts all over the world. Whether you’re looking for classic styles or modern designs, Supreme has it all – making them one of the most recognizable names in streetwear today!   

Dirty Disco.

Dirty Disco is our own unique streetwear brand that offers stylish pieces inspired by music, art and the focus on achieving personal growth in life. Our apparel ranges from graphic t-shirts and hoodies to jackets and accessories, all of which are created with high quality fabrics at an affordable price point. Our designs are bold, edgy and modern, making them perfect for anyone who wants to express themselves through fashion without looking like everyone else. We also have a range of limited edition pieces created in collaboration with some of the biggest names in streetwear today, so if you’re looking for something special that stands out from the crowd, make sure to check out Dirty Disco apparel.

Quality Matters.

When it comes to buying streetwear pieces, quality matters more than anything else. Inexpensive clothing may look good at first glance but won’t last long; this means you’ll end up spending more money in the long run if you keep buying new clothes every few months instead of investing in high-quality garments that will last you years. High-quality streetwear will not only save you money but also help keep your wardrobe looking fresh and stylish for years to come! 

Streetwear and music.

The connection between streetwear fashion and music is undeniable. From hip-hop to rock and the house music scene, artists of all genres have embraced streetwear as a way to express their unique style. Not only does it help them stand out from the crowd, but it also allows them to show off their individual tastes in fashion without having to spend too much money on expensive garments. Streetwear has become an iconic style of clothing that offers comfort and versatility while still providing a stylish look, making it the perfect choice for anyone who wants to show off their love for both music and fashion!


Streetwear is a great way for music lovers to express themselves through their wardrobe without spending too much money on expensive items that won’t last long or might not fit into their lifestyle needs. It offers versatility, comfort, affordability and most importantly high quality pieces that will make any outfit stand out from the crowd! Whether you’re looking for something bold or subtle, street wear has a piece that will suit your individual style perfectly! So what are you waiting for? Get out there and start shopping!

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Kono Vidovic at Dirty Disco

Kono Vidovic

DJ | MUSIC CURATOR & SELECTOR | PODCAST MAKER | BLOGGER Professional online interpreneur. Coffee practitioner. Electronic music culture maven. Total music guru. Infuriatingly humble problem solver. Food & sports fanatic.

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